NMC Offerings — North Mark Collective
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North Mark Collective — Internal Reference

The North Mark
Offerings

What each product actually is, who it's for, what we're on the hook for, and how a client moves from one to the next.

Core Growth Hub Core Sprint Growth Management
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The System

Three products. One continuous relationship.

Each offering has a different job. This is what's included, what isn't, who it's for, and how the three connect — written for the team, not for prospects.

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Platform Layer

Core Growth Hub

The CRM, pipeline, and automation system a client runs on. Sellable on its own — but its real job is to create more opportunities for Sprint and Growth Management later.

Setup Fee$1,500
Monthly$197
What This Is
The system layer, not the marketing engagement. It gives a client a working CRM and automation setup, gives us visibility into their business, and gives the relationship a place to grow.
Who This Is For
Businesses with no real system yet — leads in a spreadsheet, follow-up happening manually or not at all, no visibility into what's actually working.
What They Actually Need
A foundation. Not more leads yet — somewhere for leads to go once they show up.
What Our Team Actually Does
Configure the CRM and pipeline from intake, build the automations and follow-up sequences, connect calendars and forms, and hand over a system that runs without us in the room.
Included
CRM setup
Pipeline configuration
Forms & calendar setup
Core automations
Review requests
Lead routing
Follow-up sequences
Basic reporting
Internal notifications
Opportunity tracking
Not Included
Paid ads or ad spend
Creative production
Campaign strategy
Ongoing advisory
Full marketing management
Client Success Signal
Leads stop falling through the cracks. Follow-up happens automatically. The owner can see their pipeline without asking anyone.
Internal Note

Don't sell the Hub as "the marketing." It's the floor a client stands on, not the engine that moves them. The moment they ask "how do we get more leads," that's the door into Sprint.

02 / 03
Build + Launch

Core Sprint

Not a retainer. A 40–60 day push to build, launch, test, and diagnose the growth engine — and find out exactly what's holding the business back.

Sprint Fee$3,500
Ad Spend$1,500
Total$5,000
What This Is
A fixed-scope, fixed-timeline engagement. We build the offer, the funnel, and the traffic, run it for 2–3 weeks, and hand back a diagnosis — not a promise to keep running ads indefinitely.
Who This Is For
Clients who already have a Growth Hub (or are getting one) and need to know: does this business actually convert traffic into leads, and where does it break down?
What They Actually Need
A real test — not another agency promising results with no way to verify what's actually working.
What Our Team Actually Does
Build 1–2 offers, one landing page, the lead capture system, pixel and conversion tracking, 3–5 pieces of creative, and manage the live campaign for 2–3 weeks — then diagnose the constraint.
Included
Traffic Launch
Meta campaign setup
Programmatic campaign — 50,000 impressions
Email blast — 40,000 list
Offer + Funnel
1–2 offers built
1 landing page
Lead capture system
Tracking & Creative
Pixel + conversion tracking
3–5 ads, hooks, and direction
Not Included
Long-term campaign management
Ongoing creative production
Sales process or lifecycle work
Retainer-style advisory
Output
Leads generated
Performance report
Constraint diagnosis
Scale plan
Wk 1
Build & Launch
Offer, funnel, tracking, and creative are built and the campaign goes live.
Wk 2–3
Manage & Test
Campaign runs live across Meta, programmatic, and email. Performance is tracked in real time.
Close
Diagnose & Scale Plan
We identify the real constraint — offer, funnel, or traffic — and hand back a plan for what's next.
Client Success Signal
The client can point to real leads and a real number, and they understand exactly what's working and what isn't — not a vague "brand awareness" report.
Internal Note

Sprint is a diagnostic wrapped in a launch. If a client wants us to "just keep running it" after Sprint ends, that's the sign to move them into Growth Management — not to quietly extend Sprint.

03 / 03
Operational Partnership

Growth Management

Operational Partnership
Creative + Marketing + Coaching

They have a marketing problem that's really a business system problem. This is where we stop being a vendor and start being an operational advisor.

StructureMonthly
$4,000–$10,000
per month, scoped to the engagement
What This Is
Ongoing operational partnership. We're inside their strategy, their sales process, and their systems — not just running their ads.
Who This Is For
Owners trying to scale who are feeling operational chaos — leads are coming in but the systems underneath are weak. They're starting to trust NMC and are open to direction.
What They Actually Need
Structure, not more ads. The core idea: what looks like a marketing problem is actually a business system problem.
What Our Team Actually Does
Strategy, lifecycle design, sales process, automation, positioning, and ongoing advisory — helping run parts of their business, not just marketing it.
What We Do
Strategy
Lifecycle design
Sales process
Automation
Positioning
Ongoing advisory
What We Become
Not a vendor. An operational advisor. At this stage, we're helping them run parts of their business — not delivering a service and stepping back.
Goal
Stabilize revenue and create dependency on our thinking, not just our services.
Client Success Signal
The ask changes.
"Can you get us leads?" "Can you help us build this?"
Internal Note

This is not "more Sprint." Sprint tests a channel. Growth Management fixes the business underneath the channel. If a client is still asking us to just run more ads, they're ready for another Sprint — not GM yet.

How Everything Connects

The Hub creates the opportunity. Sprint proves the engine works. Growth Management is where the relationship lives.

Foundation
Core Growth Hub
The system a client stands on. Creates visibility and the opening for what's next.
Test
Core Sprint
A 40–60 day push that proves — or disproves — the growth engine, fast.
Partnership
Growth Management
Ongoing operational advisory once the client trusts our thinking, not just our output.
North Mark Collective
NMC Offerings — internal reference
Core Growth Hub · Core Sprint · Growth Management